I’m the Managing Director of SMR Tech, where I lead initiatives that blend operational expertise with practical technology. With over 20 years of experience across logistics, trading, design, and manufacturing, I’ve helped companies unlock efficiency, cut costs, and grow with purpose.

My work focuses on streamlining supply chains, optimizing business performance, and introducing the right level of digital tools — including AI — where they truly make a difference. Whether it’s designing efficient logistics networks, improving product flow, or setting up smart trading and manufacturing systems, I focus on outcomes that matter.